5. How did you address your audience?

In order to find out what kind of things would attract our audience we completed a short survey to understand what people are looking for in a thriller film in 2015.

Firstly I asked where twenty people would rather see a film first? The options were:
-cineworld
-a small independent cinema
-DVD
-Television

I think this is a really important factor to look into before producing a film, as there are a lot of elements that need to be considered fully before deciding on all the themes and content. Due to the fact that some television channels like the BBC, Film4 and channel four are very particular sometimes in what they show on their channel, we would have to take into consideration factors that could cause us to loose the deal.
If a film is too explicit in the following ways:
sexually, drug usage, severe bad language or explicit scenes of violence, a TV channel will not show it before a certain time. 9pm is the watershed which is the time in which it is deemed appropriate to show explicit content that is not suitable for a lot of viewers. So if the content of our film was too be extremely explicit it would only get shown at the late hours of the night on television or maybe if it had very controversial topics in it that could upset or offend the television channels audience it might not get shown at all.

These were the results:

Here are chart shows 40% of people would rather watch the film on television channels. This helps us clarify what kind of audience are target should be. we can guess the majority of people who sit at home and watch the tv will be either young couples, families or retired people. It gives us a wide audience to target which is positive because it will make us a lot more money and will give us a better chance at being distributed by large companies. However it will also mean we need to keep the content slightly milder with no explicit scenes in them in order to reach our target audience.


Secondly I wanted to know what kind of character modern audiences wanted to see on the big screen. Times are changing and peoples preferences and demands are altering. In the 60's and 70's people were content with watching a dramatic scene where the female becomes endangered by something or someone and the big man swoops in and saves the day. With all the uprising that has taken place over this past year about very relevant issues such as feminism I wanted to know whether the generation were moving towards having a female hero/villain. So I asked twenty people, I did not ask an even number of each I just asked the first members of public I came across.

The question: Which gender would you rather see as the lead role in our new thriller possession?
The response:

	Male?	Female?
Female response	|||||	|||||||||
Male response	|||	|||